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How to Improve Customer Retention—Even During a Pandemic

Totango

Customer retention is the continuation of a valued service. In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Learn from Customers.

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The Challenge of the B2B Customer Experience Maturity Model? The CX Major Pillars for Your Organization Growth

ECXO

A customer-centric culture must ensure that every interaction between the customer and the organisation is tailored to the customer’s individual preferences, culture and needs –(on B2C 100% and on B2B too.) Just in B2B, the challenges are greater to achieve great experiences, but data analytics definitely helps.

B2B 98
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How Best to Create a B2B Customer Survey

ChurnZero

How Best to Create a B2B Survey. You may think when looking for clear feedback from clients in the B2B sphere, it can be simple enough to directly ask for an assessment of the products or services you are providing. Checking in on customer service objectives? Focusing on customer retention? Methodology.

B2B 73
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The B2B SaaS Customer Journey: Surveys for every stage

SurveySensum

You need to ask those questions at the right time throughout the customer life cycle. For any B2B SaaS company that is starting its Voice of Customer program, the customer journey is the first step to understand your customers. Today, I am going to share with you, What is a typical B2B SaaS customer journey?

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The Top 7 Churn Management Strategies for B2B Enterprises

Totango

You should look at customer metrics that link directly to the successful use of your product, such as product usage rates, feature adoption, license utilization, number of escalations, and Voice of Customer feedback and ensuring you have the necessary systems and solutions to do so at scale. Set and Celebrate Goals.

Strategy 106
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Customer Support is an Investment, Not an Expense

Seaton CX

Although the data don’t specify which departments got the ax, my experience in B2B software tells me these companies are gutting customer support. ” The role of support, the authors conclude, isn’t to increase customer loyalty, but rather to mitigate disloyalty. ” Ouch.

B2B 52
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4 Ways Building a ‘Customer Room’ Can Reshape Your Customer Experience

Customer Bliss

In today’s episode, I chat with Daniel Coullet , Senior Vice President of Customer Success and Experience, and Elizabeth Curtin , Customer Experience Practice Manager at PTC , about defining customer success, and the value of designing customer room for enhancing employee and customer experience.