ShepHyken
MARCH 18, 2024
KCI Survey: Swifties, the BeyHive and BravoCon Demonstrate the Power of Superfans by Alicia Esposito (Retail TouchPoints) “Brand fans” are definitely loyal customers, but not all loyal customers are brand fans — and for many marketing and brand teams, driving relevance and impact means activating and leveraging those brand fans and superfans.
Feedback
NOVEMBER 24, 2016
I want to connect to a company and understand their beliefs. Through customer experience management, you can spur innovation in all key touchpoints where customers have interactions with your company. . They sent me a new one! This company really rocks. Company policies matter to me. Are they paying their employees?
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Experience Investigators by 360Connext
MAY 20, 2015
In fact, customer complaints via social networks has nearly doubled from 19% to 35% since 2011. Touchpoint Inventory. The touchpoint inventory is a highly-detailed way to understand just what your customers have to do to become customers, stay customers and exit as former customers. Don’t believe me? (The
Answer Dash
OCTOBER 15, 2018
The marketing technology ecosystem has exploded in the last decade, ballooning from about 150 martech companies in 2011 to roughly 7,000 today. Prospects and customers need to be addressed through multiple touchpoints, using the appropriate content and delivered through the right channels at the right time.
CXApp
OCTOBER 24, 2017
Social Provides Another Touchpoint You are no longer providing a simple product to your customers and audience. Thought dated, a 2011 study from AOL and Nielsen still holds relevance today. Working to increase or successfully increasing your brand awareness via social media is called social amplification.
Stella Connect
JUNE 25, 2018
Stella Connect Screenshot. Agent Training vs. First Call Resolution © 2011 MetricNet, LLC and United Business Media LLC. Agents can’t be experts in everything, but they can be touchpoints for a lot of things. Stella Connect clients include FCR questions in their real-time customer feedback requests. Cross-train agents.
Stella Connect
JUNE 25, 2018
Stella Connect Screenshot. Agent Training vs. First Call Resolution © 2011 MetricNet, LLC and United Business Media LLC. Agents can’t be experts in everything, but they can be touchpoints for a lot of things. Stella Connect clients include FCR questions in their real-time customer feedback requests. Cross-train agents.
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