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Proving the ROI of the Chief Customer Officer Role, With Enrique Gomez Alonso – CB71

Customer Bliss

In his current position he is responsible of defining and implementing Zurich Spain customer strategy, from customer experience to customer base management or customer data analytics. Developing Your Team. Look for those who have experience, even limited, with data analysis and management.

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Remaining Competitive in Retail: How to Optimize Customer Experience

CSM Magazine

When an appliance, device or system requires at-home service or repair, customers are usually connected with an original equipment manufacturer (OEM) who will leverage a contracted workforce to carry out these services. About the Author.

Retail 119
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Why is (micro-) Segmentation the Most Critical Ingredient in Retaining Your Customers?

Optimove

In simpler terms – is there a connection between personalization at scale and impact on revenue? More from Optimove on segmentation: RFM Segmentation Paul Stuart Revolutionizes Its Customer Marketing with Optimove Customer Segmentation via Cluster Analysis. Smaller Customer Segments, Bigger Results.

Groups 98
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Teliax Expands Cloud Offerings With New Services From QuandaGo

CSM Magazine

Official global partner to deliver the QuandaGo connected exp erience platform with Contact Center, Process Automation and Knowledge Management services. By adding this unique offering to our portfolio, Teliax continues to bring innovative managed services and integrated connectivity solutions to our partners.” About Teliax.

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The 2021 Marketing Game Plan Shift – From “Buying From” to “Buying Into”

Beyond Philosophy

That’s a sharp contrast from a car ad that I remember from 2004, which featured a Honda and a Mitsubishi car driving on a bridge and one was able to stop a meter ahead of the other, which was enough to not fall into the collapsed part of the bridge. Therefore, building emotional connections with today’s modern consumer is critical!

Marketing 147
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Beyond the Hotel: Earning Guest Loyalty with Hospitality Tech

Currency Alliance

The Resolution Foundation, a UK-based research organization, recently published data showing that 11% of the market for “hotels and similar accommodation” was owned by the top 5 brands in the sector in 2016; a drop of three percentage points from 2004[i]. But potential partner businesses are becoming more digitally connected.

Hotels 40
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Nintendo: The tech company with CX at its gaming core

CX Ahead

Identifying this as a significant customer pain point, they filled the gap and went on to sell more than 100 million devices. The Nintendo DS launched in 2004 as a device with two complementary screens, one of which is a touchscreen (three years before the iPhone).