Remove Customer Focused Remove Feedback Remove Net Promoter Score Remove Survey
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How & Why You Should Customize the NPS Follow-up Question

InMoment XI

Net Promoter Score (NPS) is a simple and highly effective way to determine the happiness of your customers. The follow-up question is open-ended, which makes the feedback very valuable. Customizing the question offers three key benefits: Better engagement. More targeted feedback. Brand experience.

NPS 260
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How Marketing Managers Can Benefit From NPS

Retently

From tracking the real, long-term results of a campaign to judging the potential for customers to refer your company to their friends and colleagues, Net Promoter Score is a versatile metric that belongs in any marketing manager or consultant’s arsenal.

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4 Mistakes You Must Avoid with Customer Feedback Surveys

Kayako

Viktor Magic will teach why it’s important to ace your next customer feedback survey and which mistakes to avoid. Surveys come in all shapes and sizes. Done correctly, surveys can improve all departments in your business: Your product team can use them to find product-market fit and get customer feedback.

Feedback 153
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The Best Feedback Question

ShepHyken

“Please stay on the line to answer a short, one-question survey at the end of this call.”. Just a one-question survey? It may be one of the best feedback questions I’ve ever heard. I put it right up there with the NPS (Net Promotor Score) question, which I’ll share later. Sounds short enough. It’s that simple.

Feedback 110
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5 Things Great CEOs Understand About Customer Experience

Experience Investigators by 360Connext

Without coalitions across the organization , CX leaders are often left with the role of collecting customer feedback and reporting on it, but unable to create the changes needed to act on customer needs. Without action , customer experience becomes a nice platitude, but not a path to greater success.

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Expert Advise on the Impact of Color Coding the NPS Scale

SurveySensum

There has been a lot of discussion around the NPS surveys, but one question, however, remains unanswered – Should you color code the NPS scale? It leads to biased customer feedback. This results in biased responses, which is not suitable for a customer-focused organization.

NPS 97
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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators by 360Connext

I speak with customer experience professionals every day. Some of them have fancy, customer-focused titles like Chief Customer Officer or Vice President of Customer Experience. Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director.