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The Story of Jose – A Tale About Customer Experience

ECXO

He was a Customer Success Manager at a well-known company, “TechEase” A traditional company in the city that has been there for decades, working in the same way they have always worked. Though TechEase was renowned for its innovative products, it was infamous for its lack of customer-centric culture.

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The cost of NOT focussing on Customer Experience

ijgolding

Only last week, research from Ombudsmen Services in the UK found that 79% of people will avoid a brand or company if they have received poor service in the past – this is not new news. Only today, UK house builder, Bovis Homes saw their shares plunge as customer service failings dragged down their profits in 2016.

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Is the Chief Experience Officer a Worthwhile Addition to the C-Suite?

Retently

How do you approach customer happiness in your company? Do you simply rely on the generic “the customer is always right” speech, or do you have a customer-centric culture in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too?

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Are Your Customers Persona Non Grata?

CX Journey

And yet, we still see some dismal statistics about how many companies don''t focus on the customer experience or think they focus on the customer experience but really don''t. $83 businesses every year due to poor customer service. Actually, the better phrase, their phrase, is "obsessed over customers."

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5 Top Customer Service Articles for the Week of April 8, 2019

ShepHyken

(CustomerThink) The Customers 2020 Report states that by the year 2020, customer experience will take its rightful place as a key brand differentiator. This comes as no surprise, especially if we take into account the rise in today’s customer-centric culture. but it’s worth it. Follow on Twitter: @Hyken.

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3 Customer Service Tips for Marketing Agencies

CSM Magazine

If you run any kind of business, including a marketing agency, you have to become customer-obsessed and customer-focused. Your customers are the lifeblood of your company and they will make or break your overall success. You’ll both focus on and take care of your customers to meet each and every one of their needs.

Tips 40
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The definitive guide to customer experience management (CXM)

delighted

Prospective and current customers may experience dozens of touchpoints during their journey with your business, and not all touchpoints carry equal weight. For example, one poor customer service experience can overshadow and undermine a streak of positive experiences on other touchpoints. Set goals for improvement.