Consumers Loyalty Programs Marketing Transportation 
Currency Alliance
APRIL 13, 2017
By Rick Ferguson / The Wise Marketer. A former Accenture consultant-turned entrepreneur, Ehredt is attempting to upend the loyalty industry with a platform that simplifies how loyalty currencies are managed and exchanged. When did you realize that cryptocurrencies might be able to transform loyalty marketing programs?
CSM Magazine
SEPTEMBER 18, 2018
According to Juniper Research , global mobile and wearable-device ticket sales are expected to reach $14 billion this year, making up 54% of total digital purchases for events and transportation. Build original loyalty programs. It’s no secret that consumers highly favor personalization. Personalize user offerings.
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Currency Alliance
DECEMBER 18, 2017
This year we’ve seen examples of brands offering increased liquidity in their loyalty programs – typically in the form of allowing their members to redeem beyond their own store. Brands will also find that enabling greater customer freedom will also help proactively manage program liabilities in a profitable way.
Kitewheel
MARCH 4, 2019
There is huge market pressure to make great deals. Power reported higher consumer satisfaction than ever – largely due to increased seat sizes and cheaper fares. If hotels, airlines, and other transportation/hospitality businesses could drive new personalized sales for with non-loyalty members, everyone would benefit.
C Space
JULY 21, 2020
eBay reported strong results in its more recent quarter thanks to a boost from Covid-spooked consumers shopping online, but the classified business suffered because the pandemic forced the shuttering of thousands of car dealerships. What we see across the whole industry is that the used car market is really buoyant.”
Currency Alliance
DECEMBER 4, 2023
To consider a loyalty topic to be a ‘trend’, it needs to be on the roadmap during 2024 for at least 25% of leading loyalty programs and on the radar for at least 50% of companies. Norwegian Air Shuttle and Strawberry Hospitality Group have made public their intention to shake up their market.
Currency Alliance
MARCH 20, 2020
There are really only four ways to create value for all stakeholders in a loyalty program: maintain low operating costs, and funnel the savings into rewards. add complementary partners in every spending category so the program and the currency are more useful and interesting. Not every loyalty program seems to appreciate this.
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