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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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Travel Sector: How to Build a Winning Loyalty Program

Currency Alliance

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. A world-beating program in travel. Velocity: a leader in modern loyalty.

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Incentivized reviews: Uncovering hidden dangers

BirdEye

Leverage loyalty programs: Reward enthusiastic members of your loyalty program with points or other benefits for leaving a review. A 2020 infographic shows that 70% of customers will leave a review if asked. This can help build a sense of community while encouraging honest feedback.

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Loyalty Marketing For CEOs: Add Enterprise Value To Your Business

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have. referring friends.

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Mastering Online Business: 4 Strategies for Small Online Businesses to Succeed

SurveySensum

Diverse Content Formats: Experiment with various content formats, including blog posts, videos, podcasts, and infographics. Authenticity and mutual value are the cornerstones of successful partnerships, driving both brand growth and deeper customer connections.

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The role of emotions in CX and how you can use them to design better experiences

ECXO

For example, if a customer has a positive emotional connection with a brand, they are more likely to overlook minor issues or price increases. “This emotional connection can be the key to retaining customers and promoting long-term business growth.” This is what the famous NPS attempts to measure.

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Digital Marketing Customer Experience: Elevate Your Brand’s Engagement

SurveySparrow

It’s the bridge that connects your brand with its audience. Awareness Stage Strategy: Educational Content Creation Craft insightful blog posts, videos, and infographics that address common pain points your audience faces. Acknowledge repeat customers and celebrate their loyalty through tailored content.