Pointillist

SEPTEMBER 10, 2020

Customer journey orchestration is an approach used by customer-centric enterprises to improve journey outcomes in real time by taking the most relevant interactions in the context of each customer’s goals and their overall experience. It’s about ensuring that every moment of your customer’s experience is relevant and cohesive.

Customer Journeys 128

Customer Journeys Touchpoint Interaction System 128

Thematic

APRIL 12, 2023

Whether your company is just getting started, or already well established, a voice of customer programme is essential. Even more claim they’re customer first. We had our NPS scores feeding into a Slack channel, and when the CEO saw a zero, he’d follow up directly with the customer.

Customer Centricity 62

Customer Centricity Culture Company Omni-Channel 62

Lumoa

APRIL 24, 2018

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. NPS is used by the biggest companies and leaders in its industries: from Apple to Airbnb, from Amazon to Tesla. At the same time, NPS is often a subject of critics and misunderstanding.

System 338

System Effort Score NPS Net Promoter Score 338

Wootric

DECEMBER 21, 2018

Through CXInsight’s proprietary sentiment analysis and feedback classification , our customers have imported over 300 data sets to analyze 2 million+ customer feedback comments spanning both B2B and B2C ecosystems. Our customers rely on accuracy of our analysis so we can not afford to have a big margin of errors.

Analytics 67

Analytics Survey e-support Analysis 67

Gainsight

MARCH 20, 2019

Outside of SaaS, some companies assume they can’t “do” customer success without usage data and end up underinvesting in their customer base. If you have a product that is consumed and payed for on a credit system, for example, you can include those metrics as a stand-in for usage in your health score.

Data 45

Data Healthcare Measurement NPS 45

Retently

AUGUST 23, 2023

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. In fact, NPS can be a powerful tool — possibly the most powerful at your disposal — for improving B2B retention.

Net Promoter Score 148

Net Promoter Score B2B Company B2C 148

SurveySparrow

MARCH 18, 2020

If Customer Lifetime Value is less than the money you spend on customers, then there is something drastically wrong in the way you do business. You need to completely overhaul your business by looking at all the systems that are put in place. The NPS question is asked on a scale of 1 to 10. Number of product demos.

Sales 52

Sales Management Net Promoter Score Effort Score 52

Retently

APRIL 11, 2023

There’s no better measure of your business’s overall health and ability to grow than customer satisfaction. A thriving company hinges on happy customers and one of the most reliable ways to gauge their satisfaction is through a consistent NPS process. Satisfied customers translate into growth through word of mouth.

Net Promoter Score 158

Net Promoter Score Survey NPS Customer Satisfaction 158

Lumoa

OCTOBER 31, 2018

Digital is but a channel to the customer but a truly customer-centric approach embraces the customer at all touch points in the journey. It’s not about software or a number – if you focus only on the NPS score you will never deliver the game-changing customer experience. How to overcome those challenges?

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

GetFeedback

DECEMBER 21, 2018

Customer retention statistics: More than 6 in 10 U.S. consumers say that their go-to channel for simple inquiries is a digital self-serve tool such as a website, mobile app, voice response system or online chat. Following a negative customer interaction, 58% of Americans would never use that company again. ( American Express ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Totango

NOVEMBER 3, 2021

However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. Here we’ll cover some best practices for getting the most out of your NPS surveys. In the process, we’ll look at how technology can help you optimize the results you get from using NPS surveys.

Net Promoter Score 97

Net Promoter Score How To NPS Customer Journeys 97

Totango

NOVEMBER 3, 2021

However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. Here we’ll cover some best practices for getting the most out of your NPS surveys. In the process, we’ll look at how technology can help you optimize the results you get from using NPS surveys.

Net Promoter Score 96

Net Promoter Score How To NPS Customer Journeys 96

Totango

NOVEMBER 3, 2021

However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. Here we’ll cover some best practices for getting the most out of your NPS surveys. In the process, we’ll look at how technology can help you optimize the results you get from using NPS surveys.

Net Promoter Score 94

Net Promoter Score How To NPS Customer Journeys 94

Thematic

JUNE 13, 2023

Then, use this information to improve your products and customer service experience. Ultimately, this information can increase customer satisfaction, loyalty, and retention. B2C and B2B businesses can both use VoC programs. Giant B2C companies like Adidas can use VoC to uncover faults in physical products.

Voice of Customer 62

Voice of Customer Tools Customer Experience Net Promoter Score 62

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. VoC dashboards and reports commonly emphasize customer-facing issues and apparent safe zones.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

Retently

FEBRUARY 27, 2019

It’s no secret that people (be they B2C or business buyers) expect a fast response to their questions and support requests. One of the best ways to offer that is through round-the-clock customer support. Keeping a pulse on customer satisfaction will also allow you to take immediate action in case of a sudden decrease.

Social Media 120

Social Media NPS Omni-Channel Effort Score 120

Retently

DECEMBER 4, 2019

In business, this term is used when referred to a customer segment in the Net Promoter Score® framework. Detractors are the survey respondents that score you from 0 to 6 on the NPS® scale. They are unsatisfied customers who will recommend against your company. NPS vs CSAT bucket analogy. NPS Survey Example.

Net Promoter Score 102

Net Promoter Score How To NPS Effort Score 102

SurveySensum

JULY 14, 2020

Currently, he is serving as the Director of Customer Success at Kustomer and an Advisor at The Success League. He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. Blake Morgan – Customer Experience Futurist, Keynote Speaker, Author.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Pointillist

APRIL 17, 2019

Marketers are using a variety of systems today to design, manage and measure multichannel campaigns. Managing customer level data and audiences in separate systems for targeting and orchestrating multichannel campaigns is a challenge.

Customer Journeys 51

Customer Journeys Analytics Tools Data 51

Qualtrics

APRIL 14, 2021

A quick search for successful CX examples will no doubt throw up case study after case study from iconic B2C companies like American Express , Under Armour , and BMW. At the core, there are some similarities between B2C and B2B businesses — you rely on customers, and for them the experiences you deliver are everything.

B2B 26

B2B Examples B2C Net Promoter Score 26