Hallmark Business Connections
OCTOBER 27, 2020
Facebook’s dating app, co-working spaces, adult dormitories and friendship apps are all positioned as ways for people to create meaningful offline connections. To do their part in reversing this epidemic, brands must care enough to ensure customers receive the human courtesy of interaction and engagement when they need it.
C Space
NOVEMBER 26, 2021
Research with particularly ‘resilient’ consumers during the pandemic has shown that behaviors of highly resilient people boil down to 1) close personal connections 2) exploration of the world (even on a small scale) and 3) learning, personal enrichment and creativity are the things that those with low resilience neglect.
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Comm100
SEPTEMBER 5, 2014
Jet Blue, the airline, has become quite adept at reacting to people’s tweets in a timely manner. People are drawn to social media because of the many ways it offers to truly connect with others. This is a great way to immediately connect a customer – or potential customer – in a convenient and professional manner. Snafus happen.
Comm100
AUGUST 23, 2018
This year, the company was ranked the most valuable brand in the world , with an estimated brand value of about 150.81 There are several ways that companies are opting to use third-party messaging systems to connect with their customers. airline to offer customer service through video chat. billion U.S.
BirdEye
OCTOBER 6, 2023
Your brand reputation management should be your #1 marketing priority. In our digitally connected world, information spreads like wildfire. Reputational risk is potential damage to an organization’s image caused by negative publicity, scandals, or crises that can impact revenue, brand value, and stakeholder loyalty.
Currency Alliance
JULY 24, 2018
His chosen airline made him so mad that he wrote a song about them, which has since been viewed over 18m times on YouTube ( [link] ). The anecdotes revealed some interesting themes, and they should make for useful learnings for airline and hotel brands. This was exemplified beautifully by Canadian folk musician Dave Carroll.
SurveySensum
FEBRUARY 20, 2024
Personalize the Customer Experience According to Salesforce’s State of the Connected Custome report, 73% of customers expect companies to understand their unique needs and expectations. Take brands such as Sephora, Starbucks, or Netflix, these brands are well-known for their strategy to create personalized experiences for their customers.
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