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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. February 2006. www.jdpower.com. 24 April 2014. 26 August 2014. <

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How to Identify Weaknesses in Your Customer Journey Map

GetFeedback

What’s behind the improved performance is what some call the “loyalty effect.” Great experiences lead to higher levels of customer loyalty which, over time, not only increases revenue growth but also reduces costs. . Research from McKinsey suggests that the best ROI on CX improvements come from improving the end-to-end journey: .

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CCO Forum 2017: Why you need a Chief Customer Officer

Customer Bliss

This can be boiled down to a number of core challenges such as: proving ROI and quantifying the business value of customer experience efforts, unifying the organisation siloes and overcoming legacy protocol and technological infrastructure. Overcoming these obstacles is by no means an easy feat! What’s driving this?

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CX Day Thoughts on Brand-behind-the-Brand Storytelling

Team HGS

As we’ve been brought into the process, we’ve become experts at bridging critical gaps—for optimized CX and ROI —in other words, earning and retaining customers for the brand. To truly gain a competitive edge in today’s marketplace, brands need to provide a frictionless, optimized customer experience, to engage and preserve customer loyalty.

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Free your mind: Voice of Customer

OpinionLab

Since roughly 2006, Stratigent has worked with VOC vendors, such as OpinionLab , to help clients transcend the mindsets outlined above. Perhaps you’ve asked them to provide their income level or the purpose of their visit; maybe you are interested in identifying their persona or status level in your loyalty program.

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Loving Suppliers for Customer Experience Excellence

ClearAction

I think there's a tremendous lesson about customer experience ROI goals that can be learned by your answers to those two questions. Loyalty is a two-way street, best described in the book Why Loyalty Matters. Customer Loyalty Boomerang Effect. What happens with customer-centric supplier management? to-1 ratio."

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Matt Dixon: CX myths and escaping conventional wisdom

Qualtrics

Political economy’s loss turned out to be CX’s gain, and since 2006 he’s been one of the leading lights in the industry. There’s now a greater interest in customer loyalty across the board and a view of call centers as a key touchpoint in any customer journey,” says Matt. AI: Listen to customers, don’t micromanage staff.