Why is (micro-) Segmentation the Most Critical Ingredient in Retaining Your Customers?
Optimove
AUGUST 4, 2021
In a recent CommerceNext survey of CMOs, “Retention/Loyalty Marketing” was named the area where marketing leaders are looking to increase their investment the most. So we ran comprehensive research, took a deep dive into the numbers, and resurfaced with a clear conclusion that all these marketing folks?
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