2003 Brands Customers Net Promoter Score 
Retently
OCTOBER 16, 2023
In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.
Lumoa
APRIL 3, 2018
83% of customers would trust recommendations from the people they know : colleagues, family, friends, etc. The Net Promoter: what is it? The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. The question is, how can you measure it? ” — Bruce Temkin.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
GetFeedback
OCTOBER 10, 2018
In 2003, business strategist Frederick Reichheld published an article in Harvard Business Review in which he states that “the only path to profitable growth may lie in a company’s ability to get its loyal customers to become, in effect, its marketing department.”. Create your NPS survey.
AskNicely
AUGUST 15, 2018
You have a Net Promoter Score (NPS). How did you get that score? When a brand or business receives Net Promoter feedback, the individual — that’s you! — is a major part of that resulting score. Those who scored you 0 through 6 are detractors. Let’s say you surveyed 100 customers.
Happy or Not
APRIL 13, 2023
What is NPS and how it works NPS is often held up as the gold standard customer experience metric. First developed in 2003 by Bain and Company, it’s now used by millions of businesses to measure and track how they’re perceived by their customers. Learn more about HappyOrNot Analytics.
Retently
JULY 2, 2018
Satisfied clients don’t just help your company generate more leads and acquire more business; they also enable you to increase the customer lifetime value , reduce your churn rate and finally bring in more revenue. How likely are your customers to recommend you to their friends, colleagues and work acquaintances? Luckily, there is.
ProProfs Chat
JUNE 19, 2020
Recommendations work like magic, especially when a customer recommends a company/brand to a friend, family & colleague. These customers tend to repeat their purchase and act as brand advocates at various events/situations. This reduces the cost of new customer acquisition significantly.
Expert insights. Personalized for you.
147 
Let's personalize your content