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Securing Brand Loyalty In The Third Wave Of CX

InMoment XI

Maintaining customer loyalty has become increasingly challenging in today’s digital-first environment. In a recent podcast featuring Simon Fraser, VP Insights and Consultancy at InMoment, and Stanford Swinton, key strategies to secure brand loyalty amidst the evolving landscape of customer experience (CX) were discussed.

Loyalty 260
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How a Global Grocer Turns CX Feedback Into Realized Customer Spend Targets

InMoment XI

And while they faced an immense challenge, the retail leader also saw an opportunity to emerge into a post-COVID world equipped with reliable data that would revitalize its customer experience, improve customer retention, and solidify brand loyalty. That’s when they turned to their team at InMoment. The Impact.

Feedback 529
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Text Analytics in Customer Feedback: The CXO’s Secret Weapon

Lumoa

After that frustrating experience, I had a newfound appreciation for customers who have to deal with unresponsive customer experience (CX) teams that fail to act on customer feedback! CX professionals know they can share it as constructive feedback (if you’re lucky) or harsh criticism (if you aren’t).

Analytics 208
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The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. But we see teams fall into an all-too-common trap when they don’t focus on why they’re collecting these metrics. Few experienced professionals dare to venture off from these tried-and-true metrics. And that’s a problem.

Metrics 270
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Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

Do loyalty metrics need to be reassessed? Download this eBook and discover how to adjust to get more from your customer feedback right now! They wonder: Does Net Promoter Score® (NPS) still have the same predictive power. Have the drivers of customer experience changed?

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How to Use CX Metrics to Find Bottlenecks to Product Led Growth

InMoment XI

Customer experience (CX) metrics have an important role to play in this strategy—something I explored in-depth in a previous post: Customer Experience in the Era of Product Led Growth. Metrics are essential to understanding progress on the product led growth curve. This is where CX metrics are so valuable.

Metrics 260
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Unleash the power of CX metrics with feedback analytics

Thematic

If you don’t know what’s driving your CX metrics, it’s hard to replicate success, let alone find ways to improve. Through comments in customer feedback surveys, social media conversations, call center dialogue, etc., In other words, if you want to be able to quantify and track what’s driving your CX scores, you need feedback analytics.

Metrics 117
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Should Loyalty Metrics Be Reassessed Post-Pandemic?

Do loyalty metrics need to be reassessed? Download this eBook to learn what we discovered and get the most out of your customer feedback! Two years later, CX pros are still curious about the impact the pandemic has had on customer expectations and how to modify their CX measurement programs accordingly.