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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and preferences.

Analytics 488
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5 Ways Retail Banks Can Leverage Customer Data Effectively

InMoment XI

Retail banks already have access to critical customer data. But, mixing these data points with structured feedback via social media or surveys , as well as meaningful data captured in order to achieve a desired goal, will allow retail banks to get a holistic view of their customer and their customer experience.

Banking 493
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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

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2020 Is the Year of Digital Omnichannel. Here’s What You Need to Know

Comm100

But these words all pointed to the same thing: the need for a CX solution that puts the customers above the channel, and harnesses technology to give agents the tools and visibility to deliver deeper customer care. Digital omnichannel is the next word in customer experience. Choose your technology. Reduced costs.

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4 Ways to Get Rid of Painful CX Silos

Comm100

Your team can spend days crafting the perfect customer journey, but if only some people on your team can see the most recent interaction with the customer, how can your perfect customer journey come to fruition? Any new data can be fed back into this database, ensuring an ongoing, up-to-date view of your customer.

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4 Ways to Get Rid of Painful CX Silos

Comm100

Your team can spend days crafting the perfect customer journey, but if only some people on your team can see the most recent interaction with the customer, how can your perfect customer journey come to fruition? Any new data can be fed back into this database, ensuring an ongoing, up-to-date view of your customer.

article thumbnail

2020 Is the Year of Digital Omnichannel. Here’s What You Need to Know

Comm100

But these words all pointed to the same thing: the need for a CX solution that puts the customers above the channel, and harnesses technology to give agents the tools and visibility to deliver deeper customer care. Digital omnichannel is the next word in customer experience. Choose your technology. Reduced costs.