How to Prove the ROI of Customer Satisfaction (CSAT)
GetFeedback
DECEMBER 2, 2019
And understanding, leveraging and acting on CSAT scores can absolutely help you get there. It costs five times more to sell to a new customer than to sell to a happy one. Start with measuring your CSAT score as outlined by GetFeedback. I’ve outlined an example here. Your satisfied customers spend 15% more with your brand.
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