Eptica

AUGUST 28, 2015

Martin Hill-Wilson believes the solution is to create a customer hub , which he defines as “housing every competency needed to operate aligned customer engagement; steered by real time analytics and leveraged through agile change management and stakeholder collaboration.” Share this page on: Tweet.

Social Media 48

Social Media Contact Center CRM Hotels 48

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. Being a lifestyle business would imply being valued by the customer around their personal interests and goals – rather than their functional need. AI is much talked about.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

FEBRUARY 26, 2019

Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers). A loyalty program should be relevant to 80% of customers. Choice Hotels’ Smart Privilege scheme is another good example.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

SurveySensum

JULY 14, 2020

Colin is an accomplished Speaker, a renowned Best-Selling Author, and a Co-Host of a successful podcast, The Intuitive Customer. Rudy Dalimunthe – VP of CX at Tokopedia, Ex Indosat – XL Axiata – Ernst & Young, CX & Customer Engagement Professional. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Currency Alliance

DECEMBER 17, 2019

The best way to keep customers engaged is by delivering good value, a good experience, and trusting them to make wise, informed decisions. That foundation includes effective customer data management. This will give you easy access to the tools needed to listen to customers, and bring about meaningful change.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

John Paul

JULY 26, 2018

To stay relevant, concierge and customer loyalty companies must speed up the pace of innovation and adopt new strategies, while also striking the right balance between dedicated human interaction and digital automation. Internet of Things (IoT) & Blockchain.

Technology 45

Technology Hospitality Hotels Loyalty 45

Pointillist

MAY 23, 2018

Identify and prioritize opportunities to improve the customer experience. Visualize a “future-state” customer experience to spur innovation. Communicate and align the organization around a customer-centric model. Handpicked Related Content: McKinsey: The CEO guide to customer experience. Real-time Personalization.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

Currency Alliance

DECEMBER 13, 2018

As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. The outcome for the brands which succeed will be in getting 25-50% more customers engaged with their loyalty strategies. Old-school loyalty technology firms shrinking, or dying out.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

Currency Alliance

FEBRUARY 10, 2020

To see how valuable these partnerships could be, with proper data sharing, consider a partnership with a hotel. The member may tend to buy white label goods or discount brands – and so the supermarket might assume the customer is always a low spender. Town Lodge Hotels. Musica (entertainment). Net Florist. Engen (fuel).

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a reward catalog, and why they are important in driving customer engagement. Airlines and hotel groups are masters at this.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a redemptions catalog and why they are important in driving customer engagement. Motivation. tours or museum visits.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

JUNE 19, 2019

Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. To see why, visit their website , where you encounter various opportunities to earn points for many forms of non-transactional engagement.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

FEBRUARY 10, 2021

In my opinion, if someone believes they have reached ‘best practice’, then they typically stop thinking about how to create more value for all stakeholders, and simply allow inertia to drive their customer engagement efforts. For example, I may fly to London on Ryanair but stay in a 4-star hotel.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

Currency Alliance

APRIL 10, 2021

The loyalty profession is characterised by cognitive entrenchment, as well as technological backwardness which further limits innovation. Those infrequent customers represent an untapped goldmine in revenue; their total spending with your competitors might even exceed your best customers’ spending with you.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

JUNE 11, 2019

To be perfectly clear, this does not mean that any bank should cease to innovate around consumer-facing UX. In the DBS example, the incremental profit is a proxy for customers´ improved engagement, which will pay dividends for years to come. equates to $76m USD. For context, Monzo turned over £2.65m GBP last year ($3.3m

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Bold360

NOVEMBER 21, 2016

. “The impact of social media on customer experience continues to intrigue in 2016, and I’ve personally experienced some remarkable interactions this year…” The big winner for me was once again Hyatt Regency Hotels. Ray McKenzie is the founder of Red Beach Advisors based in Los Angeles, CA. Nicholas Webb.

Customer Experience 40

Customer Experience Omni-Channel Social Media Self Service 40