What is Customer Effort Score (CES) and How to Measure It?
Kayako
JUNE 16, 2022
For many years companies believed that customer service was the vanguard for building customer loyalty. Even worse, 81% of customers who had to expend a lot of effort to achieve their CS goals intend to spread negative word of mouth about their experience. But what is the Customer Effort Score ?
Let's personalize your content