Currency Alliance

JUNE 11, 2017

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Rewards Programs 52

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. What really stood out is which brands were pulling off these feats.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

ReviewTrackers

MARCH 14, 2019

Fickle consumer loyalty and ever-changing preferences. Sure, banking customers and policyholders might be impressed with your digital strengths, rewards program, or coverage options. Categorize your channels and touchpoints. Regulation. Reputation issues. It’s not enough that you have a great mix of products and services.

Banking 94

Banking Customer Journeys Touchpoint Rewards Programs 94

Think Customers

DECEMBER 14, 2020

Customer loyalty is absolutely critical,” said Blank, referring to both relationship-building and bottom-line benefits. No one becomes a diehard fan overnight – or, in the sales world, after just one touchpoint. That may mean offering them the option of communicating through chat or voice offerings, for instance.

Omni-Channel 52

Omni-Channel Sales Rewards Programs Effort Score 52

ProProfs Chat

DECEMBER 7, 2018

Ensure all customer service, and support touchpoints are aware of and have access to the details for company promotions and the content of current circulars. Target relevant communication for your consumer based on purchase history. You do not want your agents surprised! Bond, engage, listen and connect emotionally with your customers.

Tips 96

Tips Customer Service Self Service Chief Customer Officer 96

ProProfs Chat

MAY 28, 2020

People think of loyalty as a customer for a lifetime, but it is really much simpler than that. However, brand loyalty has become just another ‘buzz-phrase’. What Is Brand Loyalty. What is brand loyalty? How to build brand loyalty? There is an out and out need to rethink what brand loyalty really means.

Loyalty 93

Loyalty Brands Customer Experience Loyalty Programs 93

Retently

MARCH 18, 2024

Through carefully crafted service survey questions, businesses can glean insights into customer sentiment, measure the impact of their customer service team, and understand the shades of customer satisfaction and loyalty. Thus, businesses use three main types of customer service surveys to measure customer satisfaction and loyalty.

Survey 141

Survey Customer Service Strategy Effort Score 141

Currency Alliance

DECEMBER 13, 2018

Escalating competition across sectors – not a purported “death of loyalty” – is making loyalty harder earned. As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Loyalty marketing breaking ground in new sectors. Smarter budgeting.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. 1. Looking beyond transactional rewards. One brand even overcame the persistent limitations of blockchain to run a successful trial.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

ECXO

JANUARY 30, 2024

The emotions in CX Emotions have a pivotal role in the customer experience and can significantly impact customer loyalty and repeat purchases. While these are necessary, they are often not sufficient in driving customer loyalty and repeat purchases. Brand Transparency: Honesty and transparency can evoke feelings of trust and loyalty.

Rewards Programs 52

Rewards Programs Loyalty Brands Connections 52

SmartKarrot

NOVEMBER 2, 2020

It will help increase brand loyalty which translates to customer loyalty and retention.”. He says, “We continue to communicate with them on every level possible except in person for obvious reasons. Reach out to such customers by maintaining a communication calendar. This creates a sense of loyalty.

Customer Retention 21

Customer Retention Strategy e-support Social Media 21

Currency Alliance

MARCH 21, 2019

Loyalty systems were some of the first marketing technology, dating back 35 years. Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Loyalty Rules Engine. Now, these legacy systems are showing the strain.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

SurveySparrow

JUNE 22, 2023

Delivering a standout customer experience (CX) is the key to outpacing your competition and fostering customer loyalty. This personal touch not only enhances the customer experience but also boosts sales and customer loyalty. Are you wishing to enhance your customer experience? Please enter a valid Email ID.

Customer Journeys 52

Customer Journeys Examples Customer Experience e-support 52

SurveySparrow

JUNE 19, 2023

It goes above and beyond, leaving a lasting impression and fostering loyalty. This isn’t limited to a single interaction but encompasses all touchpoints a customer has with the business, from initial discovery and exploration, through the purchase process and including any subsequent support or service encounters.

Customer Service 52

Customer Service Customer Experience Net Promoter Score Exceptional Customer Service 52

CustomerSuccessBox

NOVEMBER 16, 2021

Customer Success (CS) has become synonymous with customer loyalty, customer satisfaction, and a positive customer experience. Customer Outreach is the process of communicating with customers. Log every touchpoint that you had. Voice-of-customer (VOC)/customer-engagement program. What is Customer Outreach? Be courteous.

Customer Success 52

Customer Success Management Case Study Rewards Programs 52

Kitewheel

MARCH 25, 2019

Filling these gaps will have quick value and drive customer loyalty. By looking at where communications don’t line up with the customer’s challenges, you’ll find key places where you can create connections between channel activities and customer experiences. Grow beyond crisis communications. Remove disjointed experiences.

ROI 76

ROI Hotels Customer Journeys Retail 76

Bold360

JULY 13, 2017

Creating a truly multichannel strategy means reaching out to your customers on the touchpoints that they use, and ensuring there is consistency throughout. But looking at the company’s reputation, it is known for impressing their consumers and creating a user-friendly journey across touchpoints for their customers.

Omni-Channel 56

Omni-Channel Multi-Channel Advertising Social Media 56

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52