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Social Media Influencers and Your Customer Experience

Michelli Experience

Once upon a time, brands purchased advertisements which effectively influenced prospective buyers. In those days, consumers were at the mercy of advertising claims made across traditional outlets (e.g., network television, radio, newspapers, and magazines). The rise of social media influencers is well-chronicled.

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Top 13 marketing channels for your business

BirdEye

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. This blog post deals with everything you need to know to leverage the right channels and boost your business revenue.

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Loyalty Magazine Awards 2018: Tales of the (Mostly) Expected?

Currency Alliance

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. A pervasive trend of this year’s Loyalty Magazine Awards was the deployment of niche suppliers to deliver refreshing, remarkable customer experiences. Diversification Across Channels. Not anymore.

Loyalty 45
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3 COVID-19 Marketing Campaigns That Don’t Suck With Customers

CSM Magazine

Emily Crisps bought into an outdoor media space campaign back in December 2019, the thought process being that the following April would be perfectly timed to run its first ever outdoor advertising campaign. Food lovers are asked to share their meals on social media using the #FoodLoveStories hashtag. TESCO – Food Love.

Marketing 104
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Social Media and Customer Service: A Match Made in Heaven?

CSM Magazine

The majority of a customer interaction now happens online, through the mediums of online help or social media. Faster, simpler, more direct – three of the many reasons to set up customer service methods on your social media accounts. It seems an obvious route, with so many consumers taking to Twitter, Facebook etc.

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

Marketing communication aims to attract the attention of the target audience, arouse their interest and influence the purchasing decision by using communication channels to achieve marketing objectives. marketing communication, strategies are created based on market research and the target audience is reached through the right channels.

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

Marketing communication aims to attract the attention of the target audience, arouse their interest and influence the purchasing decision by using communication channels to achieve marketing objectives. marketing communication, strategies are created based on market research and the target audience is reached through the right channels.