2020 Apparel Marketing Social Media 
C Space
APRIL 20, 2020
The Brand Move Roundup – April 20, 2020. SAP is hosting a Virtual Take Your Child to Work Day ; offering kids and parents the opportunity, while at home, to continue the tradition and featuring a host of stars from sportspeople to supermodels and musicians to social media influencers. Brand Move Roundup – April 20, 2020.
C Space
APRIL 21, 2020
The Brand Move Roundup – April 21, 2020. At Meredith Corp. , Shape senior fashion editor Jenn Barthole has launched a campaign called “ Sneakers for Heroes ,” leveraging her social media following and her relationships with global footwear brands to encourage donations of sneakers to healthcare workers.
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2020 Research
AUGUST 3, 2023
The objective of the joint omnibus study with element54 was to gain insights into the emerging use of technology and the role of influencers and social media in driving back-to-school decisions and omnichannel dynamics. Omnichannel shopping is particularly high for apparel, with 79% of U.S. and 18% in Canada using mobile apps.
NetBase
AUGUST 27, 2020
95% of retail brands use social media channels for marketing. Themes are a set of saved filters within NetBase’s powerful social media analytics platform. Of those, 55%-60% are there for apparel, and up to 20-25% are coming for the non-food CPG. as of June 20. Just ask Coca-Cola.
Magellan Solutions
JUNE 23, 2021
In the first half of 2020, BDO USA reported that at least over 20 big retailers have filed for bankruptcy protection until August. The majority of the closed-down stores were of the apparel businesses. A commodity that consumers found less important as they have been staying indoors for the most part of 2020. .
C Space
OCTOBER 16, 2020
The Brand Move Roundup – October 15, 2020. Zoom , as it continues to embrace being more than a space for business meetings, is launching its bid to own the virtual event market. OnZoom attempts to consolidate what has become a teeming, sometimes complicated market for virtual events. Brand Move Roundup – October 14, 2020.
C Space
SEPTEMBER 22, 2020
The Brand Move Roundup – September 22, 2020. The social media site, which has logged more than 100 million tweets about masks since March, will also give away masks for free. Travel company Tui said it began 2020 with “the best booking month in the company’s history”. The platform has teamed up with seven U.S
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