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Part 3: The Strategic Role of B2B Customer Support

Team Support

Whether Support is motivated by customer retention, operational efficiency, financial contribution, or attainment of customer satisfaction, the key is to define and achieve positive business results from support operations with strategies that align to tangible and measurable support metrics.

B2B 89
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7 Key benefits to feedback loops, plus examples

BirdEye

However, improving the customer experience is one of the most beneficial uses for feedback loops. A negative feedback loop measures overall satisfaction to create a positive experience for customers and reduce churn. First, verify that your methods of collecting feedback are consistent and measurable.

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Bank of America tanks for lender customer satisfaction

Service Untitled

According to the 2010 US Primary Mortgage Origination Satisfaction Survey by J.D. Power and Associates, Bank of America tanked in their customer satisfaction. Consumers were measured in four different areas: 1. Tags: Angry Customers Customer Satisfaction Specific Companies Surveys.

Banking 42
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Localz Close £2M Funding Round to Support Business Post-COVID

CSM Magazine

Localz , leading experts in digital customer engagement, location, and communications technology announced today the closing of a £2 million venture round of funding led by London-based investment manager Triple Point. Localz “on my way” messaging increases customer satisfaction and first-time access rates.

Retail 52
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Why You Need a Closed-Loop Survey—and How to Do It!

InteractionMetrics

I founded Interaction Metrics in 2004 because I felt like companies weren’t listening. I figured if this was happening to me, it was happening to other customers too. Meanwhile, for Q1, 2020, the American Customer Satisfaction Index shows that across the entire economy, the satisfaction score is 75.4,

Survey 52
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How to Choose the Best NPS Software for Your Business [2018 Update]

Retently

From automating various tasks to integrating with other systems, find out below what you should pay attention to when deciding on the appropriate customer satisfaction survey software for your business, what are the benefits of a specialized service along with the price differences between existing products. Multiple NPS campaigns.

NPS 106
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Is the Chief Customer Officer a Worthwhile Addition to the C-Suite?

Retently

Do you just give all employees the generic “the customer is always right” speech, or do you actually have a customer-centric process in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too?