Seeking a New VOC Vendor? Here’s How to Make the Transition
CloudCherry
JANUARY 22, 2020
A recent Forrester white paper entitled How to Transition Your Voice-Of-The-Customer Vendor explains that “failure is not always the vendor’s fault.” Failure to capture unstructured and unsolicited feedback. Not Interpreting Feedback. Unproven ROI. Only focused on surveys. Over-analyzing and failing to act .
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