Effort Score Loyalty Loyalty Programs Multi-Channel 
Currency Alliance
JUNE 16, 2020
For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.
Currency Alliance
JUNE 21, 2018
That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. So in the context of the gongs now having been handed down, here’s a look out over loyalty marketing landscape: what makes a winning program now, and what new surprises might be in store for 2019.
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Confirmit
OCTOBER 18, 2018
Increasing customer loyalty is a key goal of any business, and contributes greatly towards sustainable growth. through a loyalty program), you can increase CLV (Customer Lifetime Value) as well as your chosen customer retention statistic or metric – the longer customers stay loyal, the more they tend to spend.
BirdEye
APRIL 20, 2023
These channels let businesses set up parameters based on demographics like age, gender, and interests. Better ROI Localized lead generation can produce a better return on investment (ROI) by streamlining your marketing efforts to target customers who are more likely to convert.
InMoment XI
JANUARY 17, 2024
The Importance of Guest Experience Management Guest experience management is vital for hospitality brands looking to build a positive reputation, foster customer loyalty, achieve competitive differentiation, and ultimately drive long-term success and profitability. Guest experiences impact reputation.
BirdEye
MAY 8, 2023
But finding and engaging new prospects takes time, strategy, and effort. Today, businesses use all kinds of channels and sales prospecting tools to generate leads and convert them into customers. The sales prospecting process encompasses all the selling efforts to identify, engage, and convert potential leads.
Kustomer
NOVEMBER 25, 2021
In a study they conducted, they found that many companies fall short when it comes to delivering a low-effort experience for their customers because they don’t have the right tools to make the agent’s job easier. When agents are equipped with the right CRM and other data structuring tools they will be able to drive more success and loyalty.
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