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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

At the same time, your customers expect to get the same level of support , no matter if they reach out on Facebook or via email. Customer experience platforms make it possible to manage all the customer data in one platform and reach out to them when they need it. Lumoa turns the traditional approach upside down.

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7 Ways to Use Customer Feedback in Marketing

Lumoa

Using customer feedback in marketing can give you a huge edge on competitors. And if you’re like most businesses, you probably already get a ton of customer feedback. Social media mentions. Customer feedback can come at you a hundred different ways. What is Customer Feedback? Support tickets.

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From Build to Integration: The Essentials of a Successful VoC Program

CloudCherry

The good news is that most companies recognize the value of VoC and have taken the first steps into collecting open-ended feedback from customers. As KPMG notes, “Any approach to listening to the customer voice is better than not listening to it.” The bad news? You need to take an expansive view of VoC sources.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

Voice of the Customer (VoC): A Voice of the Customer (VoC) program , also known as customer voice and Voice of Customer , captures, analyzes and reports on all feedback (expectations, likes, and dislikes of your customers) associated with your brand.

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8 Steps to Help De-clutter and Re-think Your Customer Listening

Customer Bliss

Take an inventory of all the surveys that go out to customers, when and why. Many well-intentioned survey efforts are siloed for the purpose of finding out how a product or campaign went over, or another question that needs to be answered. Know the options available to gain customer insight in addition to customer surveys.

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Seeking a New VOC Vendor? Here’s How to Make the Transition

CloudCherry

At times, refocusing your efforts may be the best course of action. A recent Forrester white paper entitled How to Transition Your Voice-Of-The-Customer Vendor explains that “failure is not always the vendor’s fault.” But voice of the customer data can also come in real-time.

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5 Actions to Take if You Get Negative Customer Feedback

Second to None

You might be seeing some feedback in the form of: Low-scoring survey measures. Whether you’re experiencing these through reviews on Google, Yelp, social media, or a direct phone call to your customer care line, one thing is for sure: negative feedback is better than no feedback. Measure customer effort and satisfaction.