Remove 2017 Remove Brands Remove Loyalty Remove Rewards Programs
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Guest Post: The Future of Customer Loyalty Mimics the Past – Customer Centricity Says It All

ShepHyken

This week we feature an article by Jess Mizerak discussing the future of brand loyalty and how to continue to be successful in the world of E-commerce. That’s what your loyalty program should do. – Shep Hyken. So, what’s the future of brand loyalty? Is your brand eco-focused?

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How CX Is Impacting Consumer Preferences For Emerging Fast-Casual Brands

Second to None

Capturing new customers is a foundational pillar of a successful fast-casual restaurant brand, but the ability to retain these first-time patrons is the true signifier of a leading Customer Experience. In fact, the industry has accrued seven straight years of positive growth, totaling $780 billion dollars in 2017.[1]

Brands 63
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Consumer banking: money can’t buy loyalty

Currency Alliance

Part of the solution is to take on some of the characteristics of a challenger bank – but that space is already crowded with lookalike competitors, and straying too far along this path may create branding problems for a venerable institution. This led many banks in Europe to close their rewards program over the past three years.

Banking 40
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Loyalty: On the Cusp of Major R(E)volution

Currency Alliance

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52
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How to create loyal customers and brand evangelists in the travel and hospitality industry

Up Your Service

Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. But a whole other degree of devoted customer exists: The brand evangelist, described as the kind of traveler who feels so connected to a company that they proactively share their positive experiences with others.

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How Important is Customer Service in Travel and Tourism?

Bold360

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Inspiring Real Loyalty, No Cards in Sight. engender loyalty! How Can You Build Human Loyalty to Beat the Competition?

Tourism 56
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The Rise of Millenials and the Need for an Omnichannel Call Center

Magellan Solutions

Use technology to your advantage – Millennials are into mobile, but they want more than an app from their favorite brands. They expect businesses to use technology in a way that creates a more personal experience for consumers and empowers them by making them part of the program content.