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How Marmalade Insurance Has Utilised Customer Feedback Software to Help Improve CSAT and Increase Their Net Promoter Score

CSM Magazine

The proof is in the results, with Marmalade Insurance reporting an improvement in customer satisfaction of 16%, going from 75% to 87%, as well as a 7% increase in Net Promoter Score, now sitting at 73 for customers who have purchased online. They’re a great example of a customer feedback process done right”. About CustomerSure.

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How Businesses Can Improve Product Quality & Raise Net Promoter Scores

Avaya

There may be no greater indicator of a company’s value in the eyes of its customers than its Net Promoter Score (NPS)—a measure of the willingness of a customer to recommend a company’s products or services to others. Develop Predictive Metrics. Each business unit focused on driving improvements in their core metrics.

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Reducing Customer Effort – Make it Easy to be Your Customer

NICE inContact

Are you measuring Customer Effort Score? First introduced in 2010, Customer Effort Score (CES) is a fairly new contact center metric. Together with the “tried, trusted and true” Net Promoter Score (NPS) and Customer Satisfaction (CSAT) it helps you to measure just how happy your customers really are.

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Boost Growth and Lower Costs with AI and Cloud Contact Center Solutions

NICE inContact

Founded in 2010, as TechStyle Fashion Group expanded and added new brands to its portfolio, customer service infrastructures were siloed – no overarching system supported synergy between brands. The study analyzed the impact of moving to the cloud for several companies, including fashion retailer TechStyle Fashion Group.

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Reducing Customer Effort – Make it Easy to be Your Customer

NICE inContact

Are you measuring Customer Effort Score? First introduced in 2010, Customer Effort Score (CES) is a fairly new contact center metric. Together with the “tried, trusted and true” Net Promoter Score (NPS) and Customer Satisfaction (CSAT) it helps you to measure just how happy your customers really are.

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How to Track Customer Effort for Every Transaction

Kayako

Transactional metrics. In 2010, the CEB surveyed thousands of customers and service leaders to determine the best way to predict customer loyalty. They coined the term Customer Effort Score and battle-tested the survey we now use when measuring customer effort transactionally. Sending a Customer Effort Survey.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

According to Marketing Metrics , you have a much higher probability to sell your existing customers than a new prospect, at 60 to 70% versus 5 to 20%, respectively. A Global Shipping company increased its Net Promoter Score (NPS) by 40% points over 30 months. 26 October 2010. Sources: Digby, James. “50