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John Oechsle: How Do You Spell CRM Evolution? With 4 C’s

Bill Quiseng

The year was 1987, a time when technology was advancing at a tremendous pace. New technologies are shaping the world around us, and small businesses have a tremendous opportunity to capitalize on these advancements. As the technological complexity of customer relationships evolve, so must our approaches to them. Enter 2017.

CRM 98
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Customer Service Predictions for 2018

CSM Magazine

Here are some of the top customer service predictions for 2018, brought to you by Fara Haron is CEO of CRM Solutions, Arvato. Technology related to voice recognition will be most impactful in 2018. In relation to customer service, technologies like AR and VR will not be as impactful in 2018. Voice Recognition. Gamification.

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Enterprise Software Priorities for the Next Decade

Esteban Kolsky

I get a ton of information that I process into insights — like, the five priorities below (collected from talking to executives in both technology and business over the last couple of months); these are guiding strategic planning for organizations : Sustainability is Job One. I collect those notes and share them. Budgets Are Different.

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Expert’s Corner: Delivering Voice of the Customer

Customers Rock!

Deborah shares with us about considerations when listening to customers, whether online or offline, and how technology plays a part. Similarly, a CMO Council study found that fifty-six percent of technology vendors perceive themselves as being extremely customer-centric, compared with only 12% of their customers.

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Enterprise Software Priorities for the Next Decade

Esteban Kolsky

I get a ton of information that I process into insights — like, the five priorities below (collected from talking to executives in both technology and business over the last couple of months); these are guiding strategic planning for organizations : Sustainability is Job One. I collect those notes and share them. Budgets Are Different.

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Is This the End of Customer Success Software as We Know It?

Gainsight

If I was to tell you in 2009 that in just a few years there would be a new category of software almost as prolific as CRMs, customer support, and project management software you wouldn’t have believed me. No one can argue with the role CS plays with renewal and upsell alongside the sales team —managed in your CRM, of course.

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How Your Customers Measure You

Clarabridge

In 2009 as social media took hold, a new category emerged: “A person like yourself”. When customers share an NPS rating or a customer satisfaction score, it’s not so you can rank, benchmark or trend. Ranking, trending, justifying? Powers North American guest satisfaction study extended stay segment. That’s your business.