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McDonald’s Appoints Manu Steijaert as Global Chief Customer Officer

CSM Magazine

Manu’s deep understanding of the needs of our customers and his rich perspectives from multiple markets will be invaluable in leading this new team.”. He brings extensive knowledge about McDonald’s global customer base to this role. Steijaert began his McDonald’s career as a field service consultant in 2001.

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“Empathy in Action”? offers a modern playbook for delivering customer experience (CX)

Natalie Petouhof

My path to a CX career started in 2001 at Peppers & Rogers Group. Their first book The One-to-One-Future (1993) described the approach of businesses nurturing relationships with each customer by collaborating with them and differentiating them. Original Article by Mila D’Antonio.

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5 Top Customer Service Articles for the Month of June 2018

Comm100

Dan’s article is an excellent way of understanding that it doesn’t take immense effort or sacrifice to help build a loyal customer base. Of course, there’s also the equally frightening vision of Hal from 2001: A Space Odyssey. Marvel and DC Have Some Competition. Regardless of how you slice it, AI has got a reputation.

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The SAP CRM Story: 18 Years In The Making – Is It Finally Right?

Esteban Kolsky

There were some good points made, and some good improvements to the story they will tell – and some of those points can even mean adoption from their customer base for SAP C4/HANA. Not ready yet. Even then, their story is dated and not really focused well. gets the idea of what a platform can and should do.

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The SAP CRM Story: 18 Years In The Making – Is It Finally Right?

Esteban Kolsky

There were some good points made, and some good improvements to the story they will tell – and some of those points can even mean adoption from their customer base for SAP C4/HANA. Not ready yet. Even then, their story is dated and not really focused well. gets the idea of what a platform can and should do.

CRM 60
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Here’s Why Your Customer Success Strategy Needs Data Science

Gainsight

All over the world, companies are using data science to cultivate a healthy customer base. Let’s go on a quick journey to explore three major components of a holistic data science strategy and how these can improve your Customer Success strategies. The Limit Does Not Exist…Yet.

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How to Evolve Banking Customer Experiences for Survival

PeopleMetrics

Between 2001 and 2013, the number of large banks grew by 29% while small banks shrank by 24% (from 8,263 to 6,279) (Source: Mercatus Center at George Mason University (c) April 2014 The Financial Brand ). You should start your customer experience improvement by: Building a complete and deep understanding of your customer base.

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