If you want a consistent experience across all touchpoints, you must ask for customer feedback at each one
PeopleMetrics
SEPTEMBER 12, 2019
Understanding the various touchpoints (e.g., Once you’ve mapped out your touchpoints, it’s often helpful to group them into channels. Native Mobile App: refers to customers who download a company’s iOS or Andriod app, and feedback is gathered about their experience with it. Mapping your touchpoints.
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