Loyalty Programs Magazine Marketing Report 
ShepHyken
FEBRUARY 25, 2024
Our customer service research sponsored by RingCentral (brand new 2024 report is now out) includes a humorous stat/finding: 79% of US consumers have called customer support and been caught in the automated menu system and repeatedly screamed, “Agent” or “Representative,” and eventually hung up out of frustration. Louis Magazine (St.
CSM Magazine
JULY 14, 2021
A recent study from LoyaltyLion has found that if retailers can create emotional connections with their customers, they will see a greater ROI from their marketing investment. Fiona Stevens, Head of Marketing at LoyaltyLion said: “Active community members are your most powerful marketing asset and your most reliable source of revenue.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ShepHyken
MAY 8, 2023
Customer Loyalty and Loyalty Programs- How it Helps a Business? My Comment: I’ve suggested many different articles on loyalty over the year. Here’s another that includes over 20 “topics” on the benefit of customer loyalty to a business. There’s something here for every company, from small to large.
CSM Magazine
AUGUST 4, 2022
Generational differences and channel preferences persist in this most recent report. And as a result, it’s important for retailers to recognize generational shopping preferences to drive customer satisfaction and brand loyalty, and to take a united view of both in-person and digital experiences to satisfy all consumers.
Currency Alliance
JANUARY 22, 2020
Every CEO waxes lyrical about the importance of loyalty. And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. It may not even be through conventional loyalty marketing.
Currency Alliance
JUNE 11, 2019
A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv]. Actually, they do.
C Space
JULY 21, 2020
Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. What we see across the whole industry is that the used car market is really buoyant.” Digital growth is also responsible for accelerating the company’s loyalty program, Brandt noted.
Expert insights. Personalized for you.
60 
Let's personalize your content