C3Centricity

APRIL 2, 2018

A more recent study by BCG and GRBN resulted in an Invest in Insights Handbook to help organisations report on the ROI of the insights function. They found that those who measure their ROI have found a seat at the decision table, increased budgets, and more control. You can also read a short commentary from System 1.

Marketing 175

Marketing Handbook ROI Social Media 175

Experience Investigators by 360Connext

JULY 7, 2020

If you see a poster on a wall, an outline in a company handbook, or any other sort of static document that gets created and then spends its time collecting dust… then you might think journey maps are a waste of time. . When organizations can’t connect customer data to business results, they can’t see the ROI of CX.

Customer Journeys 208

Customer Journeys Handbook Tools ROI 208

Comm100

NOVEMBER 5, 2020

Internal documents – Employees should be able to search for relevant information from internal documents such as HR handbooks and training manuals (such as information about metrics and performance) in their internal knowledge base. What are your agents struggling to help your customers with? Conclusion.

Knowledge Base 130

Knowledge Base Omni-Channel Software Policies 130

Gainsight

JUNE 11, 2021

Exploring the Connection Between Customer Education & Customer Success co-starring Ruben Rabago, Chief Customer Officer at Intellum and author of “The Customer Success Professional’s Handbook” and Greg Rose, Chief Experience Officer at Intellum. Make paid tiers desirable by providing intended outcomes, more visibility, and ROI.

Chief Customer Officer 91

Chief Customer Officer Handbook Customer Success Knowledge Base 91

Thematic

JANUARY 27, 2019

Last month, I had the pleasure to speak with Jeff Toister (CPLP, Author of “The Service Culture Handbook”) on his webinar on how to improve customer service with unstructured data. How to measure the ROI of initiatives based on insights from unstructured data. What is unstructured data and which questions it can help answer.

Data 59

Data Customer Service How To Contact Center 59

ProProfs Chat

SEPTEMBER 20, 2019

To make customer service worse, British Airways replied something straight out of things that you should never say on “Twitter handbook” . Your business accomplishes the goal of a higher ROI, as your customers keep on coming back. By that time, around 76000 users had seen the tweet and it also got featured on Mashable. .

Customer Service 68

Customer Service Gamification Airlines Net Promoter Score 68

Storyminers

JULY 6, 2020

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147