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Driving SaaS Revenue Through Customer Success

CustomerSuccessBox

Customer Success has become a must for every SaaS business with the advent of the subscription economy. But just having a customer success department does not solve issues with your churn rate, customer lifetime value, retention rate, or MRR/ARR. It starts by understanding why customer success is important.

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7 Customer Success Team Goals for Your Enterprise in 2019-2020

Totango

Realizing lifetime value from your customers is about generating lifetime value for your customers. That’s the central tenant of the customer success approach to business. So, what customer success team goals can help your enterprise generate real results? The Top Customer Success Team Goals.

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6 Customer Onboarding Strategies Your Success Team Must Implement

Totango

Make sure you use customer onboarding strategies to retain new customers, starting with teaching them how to use every feature of your product. By understanding everything your product can do, knowing how to use it, and seeing results, customers gain the full value of your product. How do you define success?

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What is Customer Lifetime Value and How to Calculate It

ChurnZero

It is the amount of revenue your business will make from a customer over their average lifetime as a customer. In other words, the longer a customer continues to purchase from a company the greater their lifetime value becomes. It costs your business $10,000 to deliver your product to the customer.

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The User Adoption Metrics That Matter for Your Customer Success Team

Totango

As such, the user adoption metrics that matter should address issues such as whether your product or service is helping your customer complete their work more efficiently. Three Keys to Successful Adoption. Your customer will spend most of their journey in the adoption phase. Is the customer getting value from the product?

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Ethical Dilemmas in Business: A Guide for Customer Success Teams

SmartKarrot

Therefore, the lifetime value of a recurring customer should be considered over obtaining new prospective leads and immediate revenue using unethical operational strategies. Ethical Dilemma Examples In Business That Customer Success Teams Should Avoid: 1. Prioritizing Revenue Over Customer Experiences.

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Top 50 Customer Success Influencers 2021

SmartKarrot

The evolving field of Customer Success owes its origin and rapid rise to a passionate community of pioneers, proponents, and practitioners. Here’s our Top 50 Customer Success Influencers list celebrating those frontiersmen and women pushing the boundaries and making Customer Success the force that it is today.