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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators by 360Connext

I speak with customer experience professionals every day. Some of them have fancy, customer-focused titles like Chief Customer Officer or Vice President of Customer Experience. Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director.

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The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

Today I am absolutely delighted to share my interview with passionate Customer Experience Professional, Kathy van de Laar – enjoy… Ian. How did you become involved with customer experience? My fascination with customer experience started at the agency and grew from there.

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Customer Experience Influencers You Must Follow – Part 1

Customer Guru

He has extensive experience in retail, wholesale, franchising, and small business and has a strong belief in positive customer experience. She has over 16 years of experience in areas of market research, program management, marketing, instructional design, and training. Aimee Lucas Follow @Aimee_Lucas.

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Show report: CX and EX inextricably linked, with empathy as the glue

Think Customers

The power of connectivity was on brilliant display this month in Salt Lake City, where approximately 10,000 customer experience professionals gathered to soak up inspiration and new ideas to deploy upon returning home. Empathy, genuine empathy All the juicy data in the world only goes so far.

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Guest Blog: Breaking Out of Your Customer Experience Comfort Zone

ShepHyken

For instance, say your organization relies on customer surveys and other conventional forms of customer feedback but has considered exploring other sources of customer feedback such as recorded calls in the contact center that can be analyzed to identify trends or sources of customer frustration that can be acted on.

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How to Make Customer Experience Strategy Integral to Corporate Strategy

ClearAction

Hence, common sense says customer experience (CX) insights should be a determinant of corporate strategy. As a determinant of corporate strategy, think of CX insights as part of a trilogy including financial and people stewardship. d) Step back and look at things from a customer's viewpoint. 1) Get a Listening Ear.

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Guest Blog: Winning Tactics for CX Vendor Selection

ShepHyken

It is easy for CX professionals to be overwhelmed when they seek support from CX solutions as they often find themselves surrounded by countless vendors offering “better, smarter and faster” solutions. They may have previously handled a 100 seat contact center, but they may not have the capability to handle one of 1,000, or 10,000.