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Using Market Research for M&A Intel

NetBase

Brands that are using market research for M&A intel have an edge. And we’ll do that by diving deeper into the following topics: Understanding market research. Understanding Market Research Potential . Solid market research leaves no stone unturned in the quest to uncover emerging trends.

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Optimove 2023 Year-end Letter to Stakeholders 

Optimove

To the Stakeholders of Optimove: At Optimove, we have the job of ensuring that leading brands create deep, lasting relationships with their consumers. We are grateful for the enduring trust of these brands, many of which have been with us for more than a decade.

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mCommerce Dominating UK eCommerce Sales

NetBase

Brands need to be prepared to accommodate the demand for it or risk losing out. And keep these stats in mind as you go: The grocery segment of eCommerce is expecting explosive growth by 2026. The UK is the third-largest ecommerce market in the world. But it’s not just the UK that’s affected here, of course.

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9 Important social media trends you need to know in 2023

BirdEye

They’ve continued to invest in their ad platform, allowing businesses to bolster their brand awareness. TikTok saw a whopping $4 billion in advertising revenue in 2021 alone, and that number is expected to triple by 2026. Invest in TikTok ads to get your brand and products in front of your followers’ eyes.

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Is a Digital-Only Strategy Right for Your Business?

CSM Magazine

Stats show around half of people say they have been ignored by brands when they have used messaging apps or social media channels over the last year. It’s a sign of the choices brands all over the world are making in terms of reducing overheads and reviewing how much heavy-lifting digital channels can do.

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InMoment Acquires MaritzCX to Create Future of Work and CX Powerhouse

inmoment

The relationships between customers and brands form the core of business success. How well are brands interacting with customers? Sure, product matters, but today’s experience economy with a high degree of product parity, customers are starting to value the brand experience more than other factors. “Why

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Omnichannel vs Multichannel What’s the Difference?

NobelBiz

The Spread of the Multichannel and Omnichannel Approaches The key difference is in customer experience , based on how a brand can interact with a customer through its representatives, its products, and the decisions made anywhere along the way from having a product to making a sale.