Black Friday vs Cyber Monday Social Sentiment
NetBase
NOVEMBER 29, 2019
In 2005, Cyber Monday entered the online fray. According to the Shop.org/ Bizrate Research 2005 eHoliday Mood Study, ‘77 percent of online retailers said that their sales increased substantially on the Monday after Thanksgiving, a trend that is driving serious online discounts and promotions on Cyber Monday this year (2005).’”.
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