Q&A From My CXPA Webinar: From Journey Mapping To Journey Management
Kerry Bodine
AUGUST 14, 2020
And for more on this subject, I suggest checking out these two additional posts: Quant Data, Qual Data: Use Just One To Derail Your CX Efforts. You need to understand your customers’ needs and expectations as completely as possible before you start making decisions about what you should change about the experience. Deliver The Journey.
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