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Report: The Future of Customer Experience Insights

Experience Matters

Here’s the executive summary: Although most organizations describe their voice of the customer program as a success, we’ve found that companies do not get nearly the value they should out of these efforts. VoC programs currently suffer from bloated surveys, isolated datasets, and outdated technology.

Report 325
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Report: The State of Customer Experience Metrics, 2014

Experience Matters

Companies are best at measuring customer service and phone-based experiences and worst at measuring the experiences of prospects and customers who defect. Assessments Benchmarks Customer Connectedness Customer experience Temkin Group Research Trends analytics text analytics'

Metrics 275
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Report: State of VoC Programs, 2014

Experience Matters

Looking ahead, companies plan on focusing less on multiple-choice surveys and more on interaction history and predictive analytics. In terms of metrics, our analysis shows that satisfaction and Net Promoter Score work most successfully at the relationship level, whereas Customer Effort Score works most successfully at the transactional level.

Report 251
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Data Snapshot: Media Use Benchmark, 2015

Experience Matters

Here’s the data snapshot description: In January 2015, we surveyed 10,000 U.S. Customer Connectedness Customer experience Temkin Group Research Trends Voice of the customer' This is our annual analysis of how much time consumers spend using different media channels (see last year’s data snapshot ).

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Data Snapshot: Customer Experience Expectations and Plans for 2015

Experience Matters

Here’s the data snapshot description: In the first quarter of 2015, Temkin Group surveyed 207 respondents, each from a company with $500 million or more in annual revenues, about their customer experience efforts over the past year and their plans for 2015 and beyond. Download report for $195.

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Stop Surveying (And Ignoring) Your Customers

Experience Matters

Resort leader(s) decided that it was a good idea to survey its customers and get some data. Company asks customer to give a number. The results: Customer feels ignored, lowering his overall experience. It’s Time To Stop Surveying Customers. The bottom line : Stop surveying, start improving.

Survey 120
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Report: The State of the CX Management, 2015

Experience Matters

Here’s the executive summary: For the sixth straight year, Temkin Group surveyed nearly 200 large companies to evaluate the state of their Customer Experience (CX) management. Companies have also achieved the best scores we’ve seen for two of our four core competencies, Employee Engagement and Customer Connectedness.

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