Remove Customer Care Remove Marketing Remove Strategy Remove White Paper
article thumbnail

How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

article thumbnail

How to Make Customer Experience Strategy Integral to Corporate Strategy

ClearAction

How to Make Customer Experience Strategy Integral to Corporate Strategy. Is customer experience management in your company (a) a subset of corporate strategy, (b) unrelated to corporate strategy, or (c) a determinant of corporate strategy? and certainly not an afterthought or altogether separate!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Optimizing Pandemic Contact Center Outsourcing Relationships

COPC

As a result of the changes since the onset of the COVID-19 pandemic, brand leaders are rapidly addressing their outsourcing partnerships in 2021 with enhanced work-from-home (WFH) and drastic competitive sourcing strategies. hosted as part of this fall’s Execs In The Know’s Customer Response Summit. Did you know COPC Inc.

article thumbnail

MiFID II: What Do You Need to Know?

Avaya

Sheila McGee-Smith is a leading communications industry analyst and strategic consultant with a proven track record in new product development, competitive assessment, market research, and sales strategies for customer care solutions and services. It’s likely been a topic of conversation for months, if not years.

article thumbnail

Customer Experience Articles

ClearAction

Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs. 81% of companies with strong capabilities and competencies for delivering customer experience excellence are outperforming their competition.(1). Customer Experience Strategy : Exploring Success Factors.

article thumbnail

5 Ways to Boost Your B2B Messaging (And Untangle the Buyer’s Journey)

Hero Digital

One-off campaigns that don’t impact business goals or address customer needs? From launching new products to building out marketing campaigns, savvy B2B marketers know there’s a business with a problem behind every purchase. The best B2B marketers build their messaging and marketing campaigns around solving those problems.

B2B 40
article thumbnail

How to hire the right social customer care agents

Vonage

No social customer care program can be successful without the right people interacting with your customers and prospects. The hiring of the front-line social care staff should be thoughtful, strategic and intentional, as it will set up the rest of the program to be able to scale in the future.