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Not Just for Startups: Test and Refine CS Strategy with an Incubation Model

Education Services Group

A CS incubation model is a system to define, test, and iterate a new CS process with a portion of your customer base. If proven effective in incubation, you then roll the new process out to the rest of your team of Customer Success Managers and your entire customer base. Customers change.

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[Q&A] Ready to Scale: The Tech Stack That Drives Your Digital Customer Success Program

ChurnZero

Because what you don’t want is 10 different voices coming out for communications. You don’t want to dictate exactly how people communicate, but you also want people to represent your company, and how you want to talk to customers. [A] Hunter: It’s also communicating well with your executives.

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[Q&A] Ready to Scale: The Tech Stack That Drives Your Digital Customer Success Program

ChurnZero

Because what you don’t want is 10 different voices coming out for communications. You don’t want to dictate exactly how people communicate, but you also want people to represent your company, and how you want to talk to customers. [A] Hunter: It’s also communicating well with your executives.

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Forrester: Advocate Marketing Is Critical To B2B Success

Influitive

Brands that focus on developing personal relationships with customers and driving engagement across their lifetime are better able to win, serve and retain customers. Advocate marketing, along with stronger customer success programs, ensures we can do that.”.

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10 Things to Remember When Making the Move from AMs to CSMs

Education Services Group

5 things to remember for your customers. Change is hard (in a different way). Whether CS is an entirely new offering or you’re expanding it to new parts of your customer base, there will be a period of adjustment. Change is hard on customers, too. They’ll need time and support as they make the transition.

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9 Steps to Create Amazing Live Chat Customer Experience

LiveChat

To make your chat visible, you can set up an automated and customized messages that engage your website visitors. You can personalize greetings for customers based on their actions on your website and information you have about them. The point of having a chat is to communicate immediately – without a queue or delay.

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Learning to Adapt in an Ever Changing Market With Nate Brown

Kustomer

The Importance of Listening in Every Stage of a Customer’s Journey. Another useful tactic to adapting in a new market is understanding how the customer communicates in various stages of their experience. As the market and customer changes, companies change. Or is our customer base in a state of decline?