Create a Customer Journey Map with the DARMA™ Method
Seaton CX
MAY 16, 2024
. “DARMA” is simply an acronym for the five steps in the customer journey mapping process: Define, Analyze, Research, Map, and Act. Table Of Contents What is a Customer Journey Map? .” ” The DARMA Method The DARMA method is a structured process for creating compelling customer journey maps.
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