Optimove

JULY 19, 2022

Savvy hoteliers are on standby, ready to elevate and optimize the guest experience, cultivating valuable, long-term connections, and boosting the bottom line – and doing a substantial chunk of it through, you guessed it, their mobile app! We love our hotel apps. They want it? They want it? So give it to them.

Hotels 52

Hotels Marketing Guest Experience Travel 52

Blake Morgan

MARCH 13, 2023

The incredible innovation, paired with empathy and strong relationships, has shown the value of Guild Education and made the company worth more than $4 billion. Her focus on customers and innovation. Fitzgerald stays connected to her young demographic with honest and quirky messaging and recently expanded into home and auto insurance.

Customer Centricity 66

Customer Centricity Company Insurance Travel 66

Currency Alliance

DECEMBER 20, 2022

One important thing we have noticed in the past two years is that the innovation team, the Head of Digital, or people with similar titles, have broader responsibility for CX across channels. The brands that have been winning in 2021 and 2022 are clear and transparent about value. Rising influence of technical buyers, brand-side.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

AWS Machine Learning

JUNE 22, 2023

Working with AWS, Light & Wonder recently developed an industry-first secure solution, Light & Wonder Connect (LnW Connect), to stream telemetry and machine health data from roughly half a million electronic gaming machines distributed across its casino customer base globally when LnW Connect reaches its full potential.

Hospitality 80

Hospitality Metrics Automotive Connections 80

Optimove

JANUARY 16, 2024

This seismic shift towards Customer-Led Marketing accelerated in late 2022 as marketers started using AI tools like ChatGPT, Google’s Bard, Microsoft’s Bing Chat, Meta AI, or their own language models. This innovative tool simplifies content creation, saving valuable time and generating fresh ideas.

Net Promoter Score 52

Net Promoter Score CRM Analytics Telecommunications 52

SmartKarrot

MARCH 8, 2022

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Caroline was also named one of the Top 100 Customer Success Strategists for 2020-2021. Catherine Blackmore.

Customer Success 21

Customer Success Customer Journeys Chief Customer Officer Customer Centricity 21

Customer Alignment

JUNE 23, 2017

According to new research recently published, Chatbots will cut business costs by circa $8 billion by 2022. Hilton Hotels give an example of how a number of day to day customer service interactions can be interchanged with a Bot. There are six factors for successfully designing a connected digital and human experience.

Customer Journeys 40

Customer Journeys Chatbots Healthcare Hotels 40