Currency Alliance

DECEMBER 13, 2018

Reward programs still have an important part to play in this effort; but they are only part of the picture. YouGov data from the UK shows that even the youth demographic – supposedly disloyal – thinks that points programs “are a good way for brands to reward customers and 59% think all brands should offer one.”.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

Currency Alliance

JUNE 11, 2017

liquidity), shared technology, removal of unnecessary intermediaries, and overall fewer restrictions that stifle customer engagement. Customers have been figuring out how little most loyalty currencies are worth for several years now (leading to the passive apathy they´ve been demonstrating).

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Rewards Programs 52

Bold360

APRIL 27, 2017

The Qubit Future of Travel Report 2016 shows that investing in customer satisfaction can be equally as important as competing on price points. Many businesses in the travel industry have tried out loyalty schemes and reward programs with varied success. The post How Important is Customer Service in Travel and Tourism?

Tourism 56

Tourism Travel Customer Service e-support 56

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. Delivery is an often-repeated rationale for deferring some or most of the customer engagement responsibility to third-party services.

Strategy 52

Strategy e-support Roadmap Customer relationships 52

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. Delivery is an often-repeated rationale for deferring some or most of the customer engagement responsibility to third-party services.

Roadmap 52

Roadmap Customer relationships Brands e-support 52

Currency Alliance

JUNE 11, 2019

Bribing customers is easy and, as with most easy initiatives, not very profitable. Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. in 2017[vii]. For starters, it isn’t financially sustainable.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

West Monroe

JULY 24, 2017

With the institution of loyalty reward programs, the collection of purchase/transaction data took off. Examples of data on consumers provided by Acxiom and Oracle (as of April/May 2017). And the evolution of the Internet has taken the collection of personal data to ever-new heights. Sources see report.

Data 51

Data Marketing CRM Advertising 51