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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: This week’s TOP FIVE roundup has a theme: Customer Loyalty.

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4 case studies to prove the value of Net Promoter Score

delighted

The value of a strong Net Promoter Score (NPS) is that it can indicate if your business is delivering on the promises that it’s making to customers. Net Promoter Score surveys measure customer loyalty by identifying customers as promoters, passives, and detractors. Start your NPS program today.

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Customer Loyalty Program: The Ultimate Guide

ProProfs Chat

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

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Create memories that tell your brand story

CX University

Marketing teams use it to get to know their customers, to personalise their brand reach and encourage brand loyalty. On the back end of these loyalty programs, organisations have access to customer information that they harvest to deliver targeted products and services to a tailored audience.

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Improving NPS for a Better Customer Experience

Ann Michaels and Associates

Quality Assurance in the contact center is being used to improve NPS (Net Promoter Score) and overall customer experience. But the questions are real and have been so since 2003 when Frederick Reicheld of Bain & Company wrote about what he coined the Net Promoter Score (NPS) in an article for the Harvard Business Review.

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Why Customer Experience Is The Real Driver Of Brand Success?

SurveySensum

This is due to the fact that a greater experience fosters stronger loyalty, converting consumers into promoters with a lifetime value of 6 to 14 times – Bain & Company, Are you experienced? This will also strengthen your brand’s reputation, foster customer loyalty, and can build long-term business success.

Brands 83
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Improving NPS for a Better Customer Experience

Ann Michaels and Associates

Quality Assurance in the contact center is being used to improve NPS (Net Promoter Score) and overall customer experience. But the questions are real and have been so since 2003 when Frederick Reicheld of Bain & Company wrote about what he coined the Net Promoter Score (NPS) in an article for the Harvard Business Review.

NPS 56