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The Complete Retail Customer Experience Guide

InMoment XI

It can be argued that the customer experience is more important in retail than any other industry. The retail customer experience is also a complex one. It encompasses the in-store experience just as much as it does the online experience. What is the Retail Customer Experience?

Retail 260
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Luxury Retail: Three Elements to Closing the Physical and Digital Experience Gap

InMoment XI

Here are three elements for luxury retail brands’ to consider when closing the gap and delivering that premium level customer journey ! Just as you ask for feedback in store, provide those same opportunities for customers when they shop online. Element #2: Don’t Choose Online Retail Over Physical, You Need Both.

Retail 529
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48 retail survey questions for the customer feedback you need

delighted

With retail stores filing for bankruptcy and closing left and right (Barney’s, Forever 21, Toys R Us, Sears, etc.), it’s evident that retail shopping is going through a change: the so-called “ retail apocalypse.”. But honestly, many customers have little faith that brick-and-mortar retailers understand them. Why is this?

Retail 40
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Customer Experience Digitization: 7 Strategies to Get The Best Results

Lumoa

Optimizing your online presence 2. Seamless experiences 5. Immersive experiences 7. Understand your customers’ pain points To enhance your digital customer experience strategy, you should begin by collecting and analyzing customer feedback. Keeping the human touch 3. Personalized digital journey 4.

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The online retail Christmas battle; what makes a winning digital experience?

Maru Group

Since 1999, Maru/edr have been benchmarking the online retail landscape over the crucial Christmas trading period to unearth best practice and understand what makes a winning digital customer experience. Maru/edr Retail Benchmark 2018 leaders. What makes ASOS’s online experience so great?

Retail 40
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Stop alienating customers with inconsistent e-commerce experiences

Maru Group

Based on this experience, Olga’s enthusiasm for the purchase was unsurprisingly diminished. While the retailer was working to make the customer journey a “total experience” they only managed a frustrating and inconsistent one at this point. It’s not enough to offer online ordering. This erodes brand equity for retailers.

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Customer Experience Predictions for 2019

Maru Group

2018 was an important year for retailers and UK brands. And all at a time when retailing is in a midst of a massive transformation as brands attempt to stay ahead of changing customer needs. Digital success will be driven by a seamless on- and offline experience. The customer journey doesn’t stop when a shopper hits ‘purchase’.