Pretium Solutions
FEBRUARY 28, 2012
Recently, I came across an interview of Rob Markey, co-author of the Ultimate Question 2.0 , about the current state of the Net Promoter Score movement. The interviewer, Peter Fader , is the co-director of The Wharton Customer Analytics Initiative and a Professor of Marketing at the Wharton Schoo l.
Pretium Solutions
FEBRUARY 28, 2012
Recently, I came across an interview of Rob Markey, co-author of the Ultimate Question 2.0 , about the current state of the Net Promoter Score movement. The interviewer, Peter Fader , is the co-director of The Wharton Customer Analytics Initiative and a Professor of Marketing at the Wharton Schoo l.
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Pretium Solutions
FEBRUARY 28, 2012
Recently, I came across an interview of Rob Markey, co-author of the Ultimate Question 2.0 , about the current state of the Net Promoter Score movement. The interviewer, Peter Fader , is the co-director of The Wharton Customer Analytics Initiative and a Professor of Marketing at the Wharton Schoo l.
Second to None
AUGUST 9, 2018
One recent example happened in the telecommunications industry. Because they were basically the only option for customers, many cable providers managed to maintain consistent profit levels and customer retention rates even though their customer service and satisfaction scores were increasingly dropping.
SurveySensum
APRIL 28, 2023
Many businesses use NPS as a tool to measure and improve customer loyalty. But how effective is NPS in customer service? The Role of NPS in Customer Service Net Promoter Score (NPS) is a popular tool for measuring customer loyalty, but its effectiveness in customer service depends on how it’s used.
Beyond Philosophy
SEPTEMBER 15, 2015
Did you know Netflix’s Net Promoter Score (NPS) is higher than the cable companies? This poor Customer Experience is one reason I now use Netflix more than my cable company. This poor Customer Experience is one reason I now use Netflix more than my cable company. I love Netflix. It is simple.
PeopleMetrics
MAY 7, 2015
In the study, we asked B2B telecommunications buyers to consider how their eventual providers delivered value in the prospect experience. And you can close deals that turn prospects into customers with higher net promoter scores. Customer Experience Lifecycles.
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