Forrester's Customer Insights

MARCH 29, 2022

B2B marketing leaders are not as innovative as they think they are! Join us at Forrester’s B2B Summit North America — an in-person and digital experience happening May 2–4 — to learn the tips and tricks we’ll reveal in “The CMO’s Handbook For Nurturing Innovation” that you can use to jump-start your innovation agenda.

Innovation 26

Innovation Handbook B2B Tips 26

TechSee

JUNE 16, 2022

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

C3Centricity

APRIL 2, 2018

A more recent study by BCG and GRBN resulted in an Invest in Insights Handbook to help organisations report on the ROI of the insights function. The report concludes that: “The biggest barriers to experimenting with innovation in CI are resources, both time and money. Storytelling. Direction setting. Self-determination.

Marketing 175

Marketing Handbook ROI Social Media 175

Qualtrics

JULY 23, 2019

She’s the author of The New IT: How Technology Leaders are Enabling Business Strategy in the Digital Age and The CRM Handbook: A Business Guide to Customer Relationship Management. She works with more than 100 consultants, who all aim to advance customer insights through research excellence.

Marketing 32

Marketing Handbook Net Promoter Score Entertainment 32

SmartKarrot

MARCH 16, 2021

Subject matter expert for World’s Customer Service efforts, including industry regulatory and best practices. Collaborate with World leaders on new strategies for enhanced customer experiences. Policy and Procedure, Handbook, and Work Standards writing and development.

Customer Success 10

Customer Success Handbook Case Study Roadmap 10

Storyminers

JULY 6, 2020

He has appeared in over 150 media and is regularly cited as a top customer experience thought leader. In addition to his customer experience work, Adam is an angel investor with an interest in entrepreneurs who disrupt the status quo through innovation. Adrian Swinscoe. Arie Goldshlager. Barry Dalton. Bob Thompson.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

He has appeared in over 150 media and is regularly cited as a top customer experience thought leader. In addition to his customer experience work, Adam is an angel investor with an interest in entrepreneurs who disrupt the status quo through innovation. Adrian Swinscoe. Arie Goldshlager. Barry Dalton. Bob Thompson.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130