SurveySparrow

DECEMBER 14, 2020

Knowing your customers is, after all, the first step to an effective customer experience strategy. A well-managed customer experience involves active oversight of all aspects of your customer journey, including ROI. But how do you measure returns on customer experience? Customer Service Costs.

Customer Experience Management 52

Customer Experience Management Measurement Customer Experience Net Promoter Score 52

Gainsight

JULY 5, 2022

Though churn reduction (indicated by 83% of respondents) and product adoption (stated by 81%) were top priorities for companies during the pandemic, 45% of companies actually let their CS org drive renewals and other expansion efforts. . Every journey begins with a roadmap, and every business motion starts with a strategy.

Roadmap 59

Roadmap Return on Investment Customer Journeys Customer Success 59

Gainsight

AUGUST 31, 2020

While their recent NPS score of 73.8 How they reached this level of customer engagement . Even Mike Rivisto was more interested in the response rate as opposed to the actual score, “because to me, the response rate is actually an engagement rate.”. First, their CSMs made sure that customers knew a survey was coming via email.

NPS 52

NPS Effort Score Survey Roadmap 52

ChurnZero

DECEMBER 20, 2019

Leading CS practices are looking for ways to actualize the value proposition into their playbook and maturity model so there is an execution path and narrative for driving ROI and expansion. . . Companies apply the golden rule of business to customers and employees. . High-value outcomes with real ROIs will reign supreme. .

Customer Success 80

Customer Success Chief Customer Officer ROI Sales 80

Education Services Group

MAY 27, 2022

This type of assessment gives you specific areas to focus on—the headlights of the van, if you will—by scoring you in specific categories (based on data points you provide about your business) and providing you a robust report with suggested action items from low scoring categories to mature the business.

Customer Success 52

Customer Success Metrics Effort Score Customers 52

OpinionLab

MARCH 12, 2015

But if your approach is to merely review what people are saying on your site, you’ll most likely fall into one of the following mindsets: We don’t get enough feedback on the site to be representative of our customer base. I don’t know what a satisfaction score means or how I can affect that positively. Final Thoughts.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

SurveySensum

SEPTEMBER 11, 2023

You started tracking website traffic to gauge the effectiveness of your marketing efforts. But as a SaaS company, your primary goal is to convert these website visitors into paying customers. A low CAC relative to customer lifetime value indicates efficient customer acquisition. “ But why measure it?

Metrics 52

Metrics Effort Score Net Promoter Score Measurement 52

inSided

OCTOBER 1, 2022

According to Alex Farmer, VP of Customer Success at Cognite, the first step on your community roadmap should be to unify all of the one-to-many events and content in one place. For a customer going through an upsell to buy a new module, you might include a link to a case study about that module. That was the case for Cognite.

Case Study 52

Case Study Effort Score Customer Journeys Study 52

Gainsight

MAY 3, 2020

Last week we were treated to a lively conversation with Eric de Jager, President at Harbor Products Group, and our very own Tyler McNally, VP of Customer Experience who really proved how vital it is for Product Leaders and Customer Success leaders to partner during these uncertain times. Increased needs of ROI for the customers.

Customer Success 59

Customer Success Customer Experience Roadmap ROI 59

Chattermill

JUNE 25, 2019

A customer-obsessed culture creates the conditions where employees strive to design and invent to create delight for the customer. One of the biggest mistakes you can make is treating the customer experience as an external effort. Creating a customer-centric culture comes from within.

Customer Experience 45

Customer Experience Customer Centricity Effort Score ROI 45

Currency Alliance

FEBRUARY 26, 2019

We believe these trends will occupy most brands’ efforts during 2019. Customer data: maximize ROI. Partners: optimize the mix to appeal to a broader array of customers. Emotional loyalty: add incentives along many touchpoints in customer journeys. Maximize ROI from Customer Data.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

SurveySensum

JULY 14, 2020

Aimee Lucas has over 20 years of experience in improving service delivery and transforming customer experiences through employee engagement and customer-centric process improvement initiatives. Principal Analyst, most of her work is focused on research, advisory, and training efforts on shaping the future of experience management (XM).

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132