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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. So the initiative offers meaningful utility to many customers. Most loyalty programs might have 30% of total customers enrolled, but only 10-15% of customers active in the past 90 days.

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Engage, build & maintain customer relationships with a 360 degree view of your customer and your business

LoyaltyPlus

The LoyaltyPlus product models are designed to cater for small to large customer bases for airline, hospitality and retail Industries, providing a quick and effective passage to owning a loyalty programme in the cloud. Gain crucial customer insight – get the unfair advantage. Get the unfair advantage. Just Engage.

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The Customer-Centric Compass

CSM Magazine

In an era of rapid information dissemination, maintaining an impeccable brand image through outstanding customer service is paramount. A company’s reputation becomes synonymous with the quality of its service, attracting a dedicated customer base and setting it apart in a crowded marketplace.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Industry Leader in customer experience, Blake Morgan is a Keynote Speaker, Author of two books, a Customer Experience Futurist, and a Guest Lecturer at Columbia University. Brenda Lynn Dichoso – Head of Customer Experience Performance Management at PT Smartfren Telecom. based AIM stock listed company.

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4 Reasons Why Call Tracking is Crucial to Your Customer Service Targets

CSM Magazine

For example, if you identify that a considerable number of leads are converting over the phone after downloading an eBook, you could create more eBooks to target specific industries and widen your customer base. Personalize the Customer Experience by Tracking Offline Conversations. About the Author.

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Loyalty Strategy 2020: Step Changes to a Collaborative Future

Currency Alliance

By 2025, strive to: get 70-80% of customers active in the loyalty program. have partners in every spending category, to influence customer behavior across the market and capture really insightful data. Most loyalty programs target highly-frequent customers, as they are the most profitable (such as business travellers).

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Pandemic Lockdown Has Accelerated Interest in CRM Systems

CSM Magazine

However, this dispersed customer base has caused some degree of difficulty in communication, not all customer data was available to everyone, a factor that reinforces the need to upgrade corporate systems. It has therefore become even more important to have a rich and fully functional CRM to draw greater customer insights. “.

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