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The Role of Customer Experience in Telco

Lumoa

There are many factors contributing to this result, but one of the most impactful may just be the change in needs and expectations from telecom’s customers. . During the pandemic, European telecommunications providers had to meet the need for new services and adjust to a rapidly growing demand. The Impact of COVID-19 on Telco CX.

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Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is

PeopleMetrics

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). A consulting firm mentioned in the introduction, Forrester , coined a third term: customer feedback management (CFM).

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Whitepaper: The Five Core Pillars for Your CEM Strategy

Responsetek

Customer Experience Management (CEM) is a methodology of measuring business performance based on the voice of the customer at all touch points in order to drive continuous customer-focused improvements. FIVE CRITICAL PILLARS FOR DESIGNING AN EFFECTIVE CEM PROGRAM. INTRODUCTION.

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The One Relationship That Determines The Success of Your VoC Program

PeopleMetrics

IT should be your best friend as you make your VoC program because IT controls the most up-to-date information you need about the customer experience. Sean McDade, PhD is the author of Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

CEM 82
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What is a good Net Promoter Score?

Lumoa

Streaming services, telecommunication industry, etc.). They are mostly available on many Customer Experience Management (CEM) platforms and are open to the public. High-tolerance-industry meanwhile is the opposite. Additionally, it’s easier nowadays to gain insight into the industry NPS.

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How to Gain Leadership Buy-In for VoC. HINT: Show Them The $$$

PeopleMetrics

Let’s take a hypothetical example where you are the head of CX for a B2B telecommunications company. Here’s one way you can go about building an ROI case with internal data: Determine the customer lifetime value (CLV) for each of your average clients, or the average revenue you can expect from the client—say, on average, $100,000 per client.

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Lesson #4: Text Analytics Is More Than A VoC Feature; It's An Absolute Must-Have

PeopleMetrics

The image here shows an example from a telecommunications company: Text analytics can quickly identify trends in real time and at scale. By contrast, human coders might take weeks to notice that, say, the telecommunication company's pricing is an issue, as in the earlier example. As CEO, he guides the company’s vision and strategy.