NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

BirdEye

JULY 25, 2023

Social proof is a key form of marketing psychology that leverages positive mentions about a business to convince customers to invest in them. Just as sharing a viral tweet everyone is sharing or following the same fashion trend everyone is wearing, seeing glorious reviews for a business makes people want to try them out.

Examples 52

Examples Social Media Effort Score Case Study 52

BirdEye

OCTOBER 5, 2023

What’s the first thing that comes to mind when someone mentions your brand name? Today’s marketplace is competitive and transparent, so managing brand perception isn't just important - it's imperative. The stakes are high, with 91% of customers admitting they'd switch to a competitor following a poor customer experience.

Examples 64

Examples Measurement Brands How To 64

BirdEye

FEBRUARY 23, 2024

External communication This involves interaction with clients, customers, suppliers, and other external stakeholders. USP: Shapes your brand perception and attracts opportunities. An enterprise can optimize its external communication by aligning it with its brand values, ensuring consistency and authenticity.

Communication 64

Communication Multi-Channel Culture Social Media 64

BirdEye

APRIL 13, 2023

With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness. They prove to be an effective solution to build brand awareness, drive traffic, generate leads, and increase sales through targeted and measurable campaigns on social media.

Social Media 98

Social Media Advertising Video Fashion 98

BirdEye

MARCH 11, 2024

When to use hashtags that’ll generate your dream customers? How to create a memorable hashtag strategy for your brand? Hashtags can be general, related to broader topics or industries (#fashion, #tech), or specific to a particular brand or campaign (#ShareACoke). When to use hashtags that’ll generate your dream customers?

Social Media 72

Social Media Trends Analytics Connections 72